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Work · Look 05 · The debut collection

The Pattern Shift

Purple sleeves frame a black bodice, while mismatched trouser legs do the talking: rust-red geometric marks on one side and bold black-and-white diagonals on the other. A wonderfully individual take on getting dressed.

Four New York scenes. One original idea. AI-generated fashion visualisations on adult models.

01 / SoHo / Cast-iron streets
02 / Brooklyn / Skyline stories
03 / Central Park / A breath of green
04 / Manhattan / City in motion
The original idea

It started
with a sketch.

The colours, silhouette and playful pattern choices begin here, in Annie’s own drawing. The New York scenes explore how that first idea might look beyond the sketchbook.

Concept design by Annie Hall. Fabrics and construction are interpreted for these editorial images.

Next look: Electric Blue
Original sketch sheet featuring The Pattern Shift